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Behaviour, design and the public sector, Gabrielle Grist
Past Event

Behaviour, Design and the Public Sector


Wed 24 May 6:00pm - 7:00pm
Room 202/203


Free, booking required


Room 202/203, The University of Melbourne
Melbourne Law School, 185 Pelham St, Carlton VIC 3053, Australia


Accessible bathroom All gender bathroom Seating available Wheelchair accessible

All levels of government focus on influencing behaviour: with the lines on the road, the laws made, the messages communicated and more. Behavioural economics and insights have been used by the government to create policies and services that impact outcomes in everything from health to environmental sustainability to financial well-being and beyond. Government has also increasingly drawn on human-centred design, co-design and other design perspectives to ensure policies and services are aligned with the needs and expectations of citizens.

This panel is for those interested in ways government understands and influences behaviour as policies and services are designed and developed. This panel will also be of particular interest to public servants, insights specialists and designers interested in how these methods can interact.

This event explores when and how it’s useful to apply behavioural economics and insights as well as design; why these methods have been embraced by government; examples of how they have been used by Australian government bodies; and the ethics surrounding this.


Gabrielle Grist

Gabrielle Grist is a designer, researcher and customer strategist. She is CX & Service Design Lead at the City of Stonnington, where she improves the experience of interacting with public services and living in the area. She is also an Honorary Senior Fellow at Melbourne School of Government, where she advises and occasionally lectures on design and local government. Gabrielle has held leadership roles in corporate, start-up, and public organisations, and has taught at the University of Melbourne. She is particularly excited about the transformative potential of design when thinking big, acting locally and involving communities.

Sharbani Dhar

Sharbani Dhar is the Director of Design Operations at Australia Post. In her current role, she manages execution and strategy for design operations for enterprise teams to achieve customer-centric outcomes balanced with business objectives. She specialises in navigating through organisational complexities to facilitate change management by creating and nurturing engaged teams with a robust team culture and exceptional craft quality. She often volunteers her time to mentor young, culturally diverse students and new professionals trying to get a foothold in the Australian job market. In her free time – when she is not pondering over the trials and tribulations of life along with her seven-year-old son – she produces short films on socially relevant themes.

Bridget Kelly

Bridget Kelly is a Principal of Research at Paper Giant, a strategic design agency with a focus on doing work that makes the world more equitable, more just, and more sustainable. Here she uses her focused specialty of mixed method research to tell human stories in a way that creates clarity and makes change possible inside Government and technology contexts, across digital product design, and customer experience paired alongside digital/design thinking transformation. Her ability to support organisation change is based on an instinctual understanding of how to layer rich human data, quantitative data, and strategic thinking alongside storytelling to set direction. Her work has taken her between Government and private industry and between Australia and Europe. Always on a mission to uncover deeper truths of the human experience, she is completing a Ph.D. at the University of Melbourne at the Complex Human Data Hub, where she is understanding the shared human shared experience of the night sky, with emphasis on the sophisticated knowledge systems that underpin Aboriginal and Torres Strait Islander knowledge.

Fiona Grinwald

Fiona Grinwald is currently the Director of Behavioural Insights, Media Monitoring, and Research in the Victorian Department of Premier and Cabinet. Fiona has worked extensively on social policy issues for over 20 years across multiple Victorian government departments, including Health, Justice, and Treasury.

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